Multiple industry studies show that Mobile Outdoor Billboards deliver results.Mobile Billboards are 2x as effective
as stationery billboards, with results reflecting increased sales of 107% on average versus a 54% increase for static
billboards.*

Messages on Outdoor Mobile Billboards have a 97% recall rate.*recall rate.*

96% of respondents said Mobile Advertising is more effective than traditional advertisements.*

• In a recent study, the American Trucking Association reported that:

91% of respondents noticed text and graphics on moving billboards. Approximately 30% of Mobile Billboard “viewers” surveyed said they would buy a product they saw on Truckside Billboards.Mobile billboards boost name recognition 15x greaterthan any other form of advertising.*

• Conclusions and recommendations found in recent Arbitron Outdoor Study:

27% of heaviest commuters do not read newspapers. People are spending less time reading newspapers andwatching
television because they are spending more.time in their cars. The average round trip for today’s commuter
is 54 minutes every day and the average American travels 302 miles per week.

“Outdoor Media Advertising should be considered to complement and supplement newspaper, and local TV news
delivery. Throughout this study, we find that Outdoor Media reaches those not exposed to newspaper and local
television.” 

“Advertisers wishing to target upscale consumers should consider Outdoor Media. Due to Outdoor Media’s
strong reach, all types of consumers with a wide range of profiles are reached.” 

*Sources: Outdoor Advertising Magazine, Product Research and Acceptance Inc., RYP & Becker Group,
European Outdoor Advertising Association.
.

Mobile billboards boost name recognition 15x greater than any other form of advertising.*